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RFID Takes Stage at NRF 2018: Retail’s Big Show

Leading companies showcase their newest technologies to more than 35,000 attendees.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

The retail environment has changed dramatically in the age of the Internet. Consumers want what they want when they want it, which puts additional stresses on traditional brick and mortar stores. The convergence of physical and locations into an omnichannel retail environment requires retailers and brand owners alike to know what they have and where they have it. This sounds simple, but if the product isn’t on the show floor or the sales associate does not know where to get it, the item can’t be...

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